Non-Working Trade Essentially, by non-working trade, we refer to dollars that do not get to the consumer, do not drive targeted distribution, and do not
A TPM software solution enables businesses to better plan and operate in all aspects of trade. Adesso’s Flamingo Trade Promotion Effectiveness (TPE) solution helps you manage
Trade Spending is a major area to address for CPG manufactures both in the Natural-Specialty and conventional retail segments. Most companies have limited visibility and
Trade Spending, or Trade Promotions, are expenditures paid directly by a manufacturer to the retailer or distributor within the Consumer Packaged Goods (CPG) industry. However,