Adesso Announces Flamingo TPM System Siesta Key Release

AdessoSolutions

…With Major Technological & Analytics Updates!

Rolling Meadows, IL. August 27, 2020 – Adesso Solutions announced today the latest Flamingo TPM System release – Siesta Key! While the company continues to update their solutions through multiple releases annually, this is the second major technology release in the past couple of years.

Siesta Key has major technological updates using a new platform as the foundation, which enables easy and quick upgrades with a Software as a Service (SaaS) model. Additionally, the newly renovated Dashboard is now driven by the company’s Smart Dashboards analytics platform, thus providing KPI metrics specific to that user upon logging into the system. The new dashboard also features a side panel for action items specific to the user, and an overview of items requiring attention from the team; supplying a daily to-do list for all things Trade to ensure deals and deductions that require approvals or other actions are attended to in a timely fashion. As another technological update, the standard reports in the system are now replaced with the advanced functionality and formatting capabilities of Smart Dashboards. This provides easy-to-access and tailorable reports that suit the objectives of the organization, department and specific user. Other updates include business-critical measurements, such as ROI in the Offline Planner and in key reports, providing additional measures of analyzing current and past promotions to determine trade planning with greater impact on trade effectiveness and strategic growth.

“Technology is our cornerstone,” said Richard Jones, Executive Vice President of Technology at Adesso Solutions. “For us, this not only speaks to the security of our application, built on a .net platform in the cloud that is continually monitored to ensure peak performance. We also continue to evolve systems and services, with regular and consistent upgrades both technologically and through new functionality to stay current, and to suit the needs of the client community based on their input.”

For more information about Adesso’s system and services, as well as the ongoing release process, please contact Karin Souren, Director of Marketing, at ksouren@adesso-solutions.com.

About Adesso Solutions
Adesso Solutions is a leader in delivering Trade Promotion Effectiveness for small to medium sized Consumer Packaged Goods and Natural-Specialty Organic manufacturers. Adesso leverages a long history and deep expertise in the industry, and offers the all-encompassing Flamingo TPM system, unique System Effectiveness Services, as well as an active community for client collaboration.  https://www.adessosolutions.com

# # #

Adesso Earns Best-In-Class Distinction: POI Analysts Cite Client Collaboration, UX, Analytics & Value

Rolling Meadows, IL. September 6, 2018 – Adesso Solutions, a leading US provider of Trade Promotion Management solutions for North American small-midsized CPG companies, is excited to have once again earned the distinction “Best-in-Class” for External Collaboration in the 2018 TPx Vendor Panorama, published by Promotion Optimization Institute (POI).

As key POI analyst, Dale Hagemeyer notes, “We also like the way the company seeks to enable interactions between user organizations at its own seminars or other events to facilitate best practice transfer.” Hagemeyer also comments, “Client upgrade activity continues to be strong as a sign of satisfaction and commitment.”

Among some of the most noteworthy recognitions from this annual evaluation was for User Experience. “The UX has also improved significantly from last year. It is more graphically oriented. The ease of taking data into the “Offline Planner” is noteworthy. It is intuitive and easy to use,” said Hagemeyer. “For usability, POI rate Adesso UX as Above Average, due to the recent enhancements in dashboards, reports, and usability.”

The Vendor Panorama noted that Adesso’s Analytics have been enhanced substantially since the last report. “They are now a standard package that are role-based for both dashboards and reporting. We characterize the analytics as insightful and succinct. POI continues to rate Adesso Analytics as Above Average.” Said Hagemeyer
Once again, Promotion Optimization Institute described Adesso as “a complete TPM solution that is a good value for the money.” In particular, the report cited Adesso as “a steady, if not strong growth vendor, particularly in the SMB and natural foods market with a TPM-only solution focused solely on North America. The additional services around access to industry experts and outsourced system administration are a real plus and improve client satisfaction.”

Fred Schroeder, President & CEO at Adesso Solutions commented, “Client input and collaboration is key to our ongoing strategic initiatives and system improvements. We facilitate business process discussions for how to continually improve trade spending management and strategies.” He continued, “Our client-partners are therefore excited to upgrade, as new releases incorporate what the community needs next in their journey.”

About the Promotion Optimization Institute
The Promotion Optimization Institute, LLC (POI) brings together manufacturers, retailers, solution providers, analysts, academics and other industry leaders. Members of POI share practices that are cross-functional in both structured and informal settings through industry alliances, the Certified Collaborative Marketer (CCM)™ program, and industry leading summits. http://poinstitute.com/
 
About Adesso Solutions
Adesso Solutions is a leader in delivering Trade Promotion Effectiveness for small to midsized North American Consumer Packaged Goods manufacturers. Adesso leverages a long history and deep expertise in the industry, and offers the all-encompassing Flamingo TPM system, unique System Effectiveness Services, Trade Analysis & Planning Services, as well as an active community for client collaboration.  https://www.adessosolutions.com

# # #

Does searching for and implementing a Trade Promotion Management solution have to be long, hard, painful and costly?

Not today. Years ago it used to be.
Then the TPM solutions from major software providers were all customized, costly, long processes that were also not that effective. Now the better TPM solutions can be implemented often within 12- 16 weeks or less since the product already exists in the cloud and your users just log in. All you have to do is add your data and configure it to your hierarchies for the retailers and products. TPM solutions are created with the ability to integrate to all of the ERP systems.
This isn’t as scary as it sounds and it’s done at every company so you are not unique. Then the set-up costs and monthly subscriptions are really very reasonable in both the absolute, and particularly when you view them as a very small percentage of the millions of dollars you spend on trade promotions to ensure they are controlled and effective.Continue reading