Case Study: Clients Reduce Deduction Resolution Time

Adesso-DeductionsCameInUnder60Days-CaseStudy

4 Differentiators Among Clients Who Dramatically Reduce Deduction Resolution Time

Adesso Solutions announced today a case study demonstrating 4 differentiators among clients who reduce their deduction resolution time most significantly. As Days Sales Outstanding (DSO) for deduction resolution time remains one of CPG manufacturers’ top priorities, Adesso developed an in-depth analysis of those clients who are most successful, and found four distinct differentiators that were common among these clients.

While extremely important for all CPG manufacturers, this finding is especially critical to those in the Natural-Specialty segment where many lack a defined process and have little handle on their total trade budget at a customer level. In fact, Adesso’s analysis revealed that clients who leverage simple the process within Flamingo, along with these differentiators, reconcile all deductions within 60 days and over 85% within the first 30 days!

“Our brokers enter deals, clear our deductions, do our repay and the check requests – – they do it all and we currently have no deductions over 60 days,” said Karen Prophet, Promotions and Trade Spend Manager at Idahoan Foods. “My brokers tell me that Adesso is the most user-friendly system they have in their office. We have brokers recommend Adesso to other clients that they have.”

“Flamingo TPM is a great place to manage trade and deductions, all in one place,” said Diana Lester, Promotional Accountant at American Pop Corn Company. “Having all trade information in one system gives me complete visibility into our spending; I can log into the system to see what we are spending at every customer, view all of our plans in a Promotional Calendar, and click to drill down and see details and contracts associated with any deal.” 

To request your copy of the case study, or for more information about Adesso’s system and services, please contact Karin Souren, Director of Marketing, at ksouren@adesso-solutions.com

The ‘Pink Elephant’ is a Major Expense on Your P&L

The Pink Elephant in your P&L chart.
Adesso-Pink-Elephant-In-Your-P&L
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Trade Spending is the ‘Pink Elephant’ on Your P&L – 

Time to talk about trade spending – a major expense in your P&L. You are a team of professionals, who manage a small business with tenacity and care. You can account for your Cost of Goods, your HR expenses, G&A and others down through the line item level. In some cases, you can even account to fractions of a penny – yes every dollar matters!

Knowing these is critical to managing your business. Furthermore, you also analyze these, make decisions where to invest more, cut back some, or spend the same to get a better bang for the dollar.

In fact, not only does your internal management teams drill into these numbers regularly, but your investors have a keen interest what the returns are as well. We all know the drill at a small or emerging company.

THE BIG QUESTION IS: Can you account the same for your trade promotion spending in your P&L?

Undoubtedly, this area confuses and challenges many Natural-Specialty-Organic manufacturers. They don’t analyze it, and many simply ‘sweep’ all of the distributor deductions into broad categories to clear the short-pays too! Every trade promotion expense has (or should have) a contractual agreement with a distributor or retailer.

Similarly to every other line item on your P&L, your finance team should be able to account for every dollar deducted by a distributor or retailer.  You should have the same level of scrutiny & granularity as any other GL area.

In sum, maybe it’s time to address the ‘pink elephant’ on your P&L, a.k.a. trade spending – and have your team make better and more effective decisions with these significant dollars. Our other client partners do!

We can be assisting within weeks with practices, processes and systems. It will save you time and it’s extremely affordable.

 

You Can Have Better Visibility Into Your Trade Spending in Just 1 Week!

 

What % of Your Budget is Trade Spending?

To know where your dollars are spent and to make them work harder,
here are 5 reasons to consider Adesso’s Flamingo TPM:

The new fees from Whole Foods will be another area of change – and increased spending.

The upcharge from distributors is not always known to you in advance, so your retail price isn’t what you thought it was set to be.

You’re unable to see exactly where your promotion dollars are being spent.

Deduction/MCB management is an accounting nightmare, and it is a challenge to hire someone who has the expertise.

You and your CFO are constantly wondering what you’ve spent at retailers through distributors, and would like accountability.

If you’re on QuickBooks, you’ll be up, running – and generating results – within a week, and it grows as you do.

And do not worry about complexity – it is simpler than spreadsheets for your team, and brokers love it, too!

To find out how YOU can be LIVE in Flamingo WITHIN A WEEK,
ask us to shop by your booth at Expo West!

Submit the quick form below: 

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Deductions came in on budget?

In early 2016, Idahoan Foods was fed up with their overall deduction/MCB situation and decided to do something about it. It was taking up too much of their time and their broker-partner’s time, and it was costing them money.

Partnering with Adesso, and their use of the industry leading Flamingo Trade Management system, they ended their fiscal year in 2017 with the following results:

  • Absolutely no open deductions/MCB’s ‘over 90 days’.
  • Their total ‘over 60 days’ balance was less than 6% of the open deductions/MCB’s.
  • Their total deductions/MCB’s were less than half of 2016!

To learn more in our recent white paper about how Idahoan and other clients have leveraged Adesso’s Flamingo TPM, as well as the Community and other Trade Effectiveness areas, fill out the quick form below, and we’ll get right back to you!

Request the white paper about Idahoan’s achievements:

Email Karin at ksouren@adesso-solutions.com

Flamingle With Adesso!

Is Trade Spending a Significant % of Your Revenue?

Trade spending is often well over 25% of revenue for most CPG manufacturers.
How does this compare to yours?

Are you looking for an easier
and more accurate way to manage trade?

You may want to know more about a Trade Promotion Management (TPM) solution that’s tailored specifically to YOU, and that works for your budget.
It is less time-consuming and less prone to errors and inaccuracies than using spreadsheets. Your entire team has access to real-time, accurate information of your trade spending.

Why Adesso’s Flamingo Natural-Specialty TPM?

Flamingo Natural-Specialty TPM is a complete Trade Promotion Management system, specifically suited for your business, with supporting services that will help you make the best of your investment.

❶ It’s extremely affordable…

Historically TPM systems were too costly for the Natural-Specialty market. We have addressed that, and have the only system that is tailored to YOUR budget. You get the value of a full trade system, and we handle the administration.

❷ It’s quick to set up…

How do we do this?

All interfaces are pre-built and configured, so we get you set up immediately. In fact, you can be up and running within a week!

❸ It’s easy to use…

Flamingo Natural-Specialty TPM is intuitive to use, and has built-in reminders and alerts that guide you when there is something you need to take care of to better manage your trade spending.

In addition, we train you and your team…both initially, and ongoing.

Do you use QuickBooks?

Flamingo even talks to your QuickBooks, to make management of your promotions and manufacturer chargebacks (MCB’s) on a regular basis even simpler!

“Flamingle” with us!

We’d love to meet you!

Let’s have a conversation to see what Flamingo Natural-Specialty TPM can do for YOUR trade spending budget!

 

Flamingle With Adesso!

Is Trade Spending a Significant % of Your Revenue?

Trade spending is often well over 25% of revenue for most CPG manufacturers.
How does this compare to yours?

Are you looking for an easier
and more accurate way to manage trade?

You may want to know more about a Trade Promotion Management (TPM) solution that’s tailored specifically to YOU, and that works for your budget.
It is less time-consuming and less prone to errors and inaccuracies than using spreadsheets. Your entire team has access to real-time, accurate information of your trade spending.

Why Adesso’s Flamingo Natural-Specialty TPM?

Flamingo Natural-Specialty TPM is a complete Trade Promotion Management system, specifically suited for your business, with supporting services that will help you make the best of your investment.

❶ It’s extremely affordable…

Historically TPM systems were too costly for the Natural-Specialty market. We have addressed that, and have the only system that is tailored to YOUR budget. You get the value of a full trade system, and we handle the administration.

❷ It’s quick to set up…

How do we do this?

All interfaces are pre-built and configured, so we get you set up immediately. In fact, you can be up and running within a week!

❸ It’s easy to use…

Flamingo Natural-Specialty TPM is intuitive to use, and has built-in reminders and alerts that guide you when there is something you need to take care of to better manage your trade spending.

In addition, we train you and your team…both initially, and ongoing.

Do you use QuickBooks?

Flamingo even talks to your QuickBooks, to make management of your promotions and manufacturer chargebacks (MCB’s) on a regular basis even simpler!

“Flamingle” with us!

We’d love to meet you!

Let’s have a conversation to see what Flamingo Natural-Specialty TPM can do for YOUR trade spending budget!

Fill out the form below. We can stop by to introduce ourselves at Expo East, and would be glad to set up a meeting to give you more details about what Flamingo Natural-Specialty TPM can do for you.

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